Sweet Kicks: Tim Hortons and Adidas Team Up for National Donut Day

The celebration of Tim Hortons' 60th anniversary is in full swing, and this time, they've teamed up with athletic powerhouse Adidas for an exciting National Donut Day collaboration. Are you passionate about donuts and sneakers? This limited-edition collection is tailor-made for you.

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To commemorate their six decades of operation, Tim Hortons is collaborating with Adidas for a special giveaway. Since May 17th, 2024, marks their milestone anniversary, this year is particularly significant.

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Starting June 3rd and leading up to National Donut Day on Friday, June 7th, a national contest will give fans a chance to win one of four exclusive pairs of Adidas Sambas. These unique sneakers won't be available for purchase and can only be won through this exciting contest.

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Inspiration 

Tim Hortons and Adidas have joined forces to create a unique collection of donut-inspired Adidas Samba sneakers. This delicious collaboration features four designs inspired by iconic donuts beloved by Canadians: Boston Cream, Honey Cruller, Vanilla Dip, and Double Chocolate. Crafted by renowned Canadian sneaker customizer Jack Nguyen, each sneaker in the collection showcases a vibrant colorway that pays homage to these classic Tim Hortons treats.

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Boston Cream 

The three colours of a Tim's Boston Cream donut are reflected in this multicoloured design: the donut is represented by tan suede, the chocolate fondant by a brown outline, and the cream center is represented by the cream colour of the shoe's tongue and lining.

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Honey Cruller 

In order to mirror the contours and textures of the Honey Cruller, pleating details on the tongue serve to highlight the honey tones of this pair.

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Vanilla Dip

Sprinkles from the iconic donut add a pop of colour to tanned suede and white leather, which resemble the donut and fondant on the Vanilla Dip.

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Double Chocolate

To mimic the donut and fondant icing of the Double Chocolate, two tones of dark brown suede are combined.

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Contest Details 

Tim Hortons and Adidas have partnered to offer fans a chance to win custom Tim Hortons x Adidas Samba shoes. 

Eligibility 

To participate, fans must reside in Canada, be at least 16 years old, and complete the entry form on Tim Hortons' website between June 3, 2024, and June 7, 2024. 

Time Line 

Each participant can select one shoe design for the contest. The drawing will close on June 7 at 11:59 p.m. ET, and winners will be selected on June 10, 2024. They will be notified within four days via the email provided in their entry form and will need to complete a prize release form, including a skill-testing math question, to confirm their win. 

Winner Conformation 

Winners have four attempts to answer the question correctly; failure to do so will disqualify them. No purchase is necessary to enter, and the prize will be shipped approximately six weeks after Adidas receives the winners' shoe sizes.

The entry form can be found here.

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Why Adidas Samba's? 

The Samba OG is a classic sneaker that mirrors the evolution of Adidas, much like the beloved four staple donuts cherished by Canadians. Originally designed in the 1950s as an indoor football trainer, the Sambas have evolved into a wardrobe essential. Their low-profile silhouette, gum sole, and premium materials provide a timeless look, perfect for complementing any outfit. As Kelly Graham, VP of Marketing at Adidas Canada, states, "Tim Hortons 60th anniversary represents an incredible milestone for an iconic Canadian brand, and this collaboration with the adidas Samba - a classic and iconic silhouette that's so loved by Canadians - is a fun and special way to mark the occasion."

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What else should you be on the lookout for this month?

Along with the June contest, Tim's is reintroducing Happy Hour. Between 2 and 8 p.m., grab a Medium Flavoured Cold Brew or Iced Latte, which can be flavoured or original, for $3 plus taxes until June 23.

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