TikTok Expands AI Ad Tool Globally
TikTok has rolled out its AI-driven ad creation tool, Symphony Creative Studio, to marketers worldwide, offering brands an innovative way to craft video marketing content. The platform’s latest expansion includes a partnership with Getty Images, granting access to its vast library of licensed photos and videos. This collaboration enables advertisers to generate custom marketing clips, even featuring AI-created characters resembling real people, enhancing storytelling capabilities in ads.