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Insightschevron-rightchevron-rightEntertainmentchevron-rightTop 10 Selling Books of 2024: Best Reads You Need to Devour 

Top 10 Selling Books of 2024: Best Reads You Need to Devour 

Written by Dana Nemirovsky, Journalist at Brand Vision.

The literary scene has been absolutely buzzing lately, brimming with newly minted bestsellers and enduring favorites. As 2024 winds down, certain titles have soared to the top of sales charts thanks to rave reader reviews, spirited social media discussions, and well-timed publisher strategies. The following ten books aren’t just blockbusters in the publishing industry—they’ve also generated vibrant conversations among fans who love to share their reading experiences. Whether your preference is romance, fantasy, or a dose of self-improvement, these stories prove that the written word remains a timeless way to escape, reflect, and connect.

1. The Women by Kristin Hannah

Publisher: Macmillan Trade

Publication Date: February 6, 24

Kristin Hannah’s storytelling has always resonated with people who appreciate complex emotional journeys, and The Women is no exception. While businesses are confident in Hannah’s marketability—stocking her books in prominent store displays—the real magic lies in the social media buzz. Readers have been flooding platforms like Goodreads, TikTok, and Instagram with teary-eyed reviews, praising the novel’s sincere depiction of female bonds and resilience. E-book sales have surged, too, suggesting that on-the-go readers crave moving narratives they can carry anywhere. For publishers and retailers, it’s a welcome sign that deep, character-driven tales remain profitable. Fans particularly admire the way Hannah captures heartbreak and hope in a way that feels incredibly real.

2. A Court of Thorns and Roses by Sarah J. Maas

Publisher: Bloomsbury

Publication Date: June 2, 2020

Sarah J. Maas’s classic fantasy series has returned to bestseller lists with renewed gusto, partly because of a fresh wave of online fandom. New readers keep stumbling upon fan art, cosplay posts, and in-depth discussions of fae politics on platforms like Tumblr and Instagram, fueling an ongoing cycle of discovery. Bloomsbury benefits greatly from the series’ robust backlist appeal, often bundling the titles in attractive boxed sets. Although A Court of Thorns and Roses first hit shelves a while ago, e-books and audiobooks continue to gain traction, proving that devoted fans are quite happy to re-read or collect additional formats. The book’s business angle remains strong—merchandise tie-ins and special-edition releases maintain high demand.

3.The Boyfriend by Freida McFadden

Publisher: Poisoned Pen Press

Publication Date: October 1, 2024

Freida McFadden’s knack for weaving psychological tension and surprising character arcs is on full display in The Boyfriend. Online communities have been abuzz with spoiler-free teasers, with readers praising the book’s brisk pacing and jaw-dropping twist. Its growing popularity echoes the success of McFadden’s other titles, including The Housemaid. The fact that fans have been posting wide-eyed reactions and inviting new readers into the fold helps keep sales strong in both digital and physical formats. Retailers, recognizing McFadden’s track record, often highlight this title alongside other bestselling thrillers, ensuring steady exposure to browsers searching for their next page-turner.

4. The Housemaid by Freida McFadden

Publisher: Grand Central Publishing

Publication Date: August 23, 2022

Freida McFadden has mastered the art of suspense, and The Housemaid confirms that mastery. Recent months have seen a frenzy of TikTok videos featuring breathless reviews about this book’s twisty plot and unrelenting tension. Hachette tapped into this popularity by partnering with book influencers who’ve hosted spoiler-free read-alongs, heightening anticipation for those who haven’t picked it up yet. The novel’s presence on e-book platforms has grown, especially among thriller devotees who crave an intense narrative while traveling. Overall, strong digital sales and a wave of social media chatter underscore how an addictive storyline can be a moneymaker, especially in a genre that readers love to binge.

5. It Ends With Us by Colleen Hoover

Publisher: Simon & Schuster

Publication Date: August 2, 2016

Colleen Hoover’s knack for combining romance with gut-wrenching drama keeps It Ends With Us on everyone’s lips—and on countless digital recommendation lists. It has even been adapted to a movie that people are still discussing starring Blake Lively and Justin Baldoni. On social media, intense debates unravel about the book’s portrayal of relationships, with some readers praising Hoover’s fearless dive into difficult themes. Simon & Schuster benefits from Hoover’s unstoppable momentum, reissuing special covers and marketing it alongside newer titles, which amplifies total book sales. Many fans prefer the paperback’s dog-eared charm, but the e-book version still thrives in romantic fiction circles for readers who like quick, private downloads. One thing is sure: the emotion-laden storyline prompts discussions that extend far beyond the final page, illustrating how a compelling narrative can keep a book relevant for years.

6. Atomic Habits by James Clear

Publisher: Penguin Group USA

Publication Date: October 16, 2018

In a world overloaded with digital distractions and busy schedules, Atomic Habits stands out as a practical guide to personal betterment. Readers often share success stories on LinkedIn and Twitter, showing how they’ve used James Clear’s straightforward methods to change their daily routines. That kind of organic promotion leads to steady traffic on e-book platforms, not to mention a hefty presence in corporate bulk orders. Penguin Group USA frequently touts this title in leadership and wellness bundles, recognizing that motivational content has universal appeal. It’s exactly the kind of book that sees cyclical surges too—especially every January when individuals set new resolutions and flock to proven self-improvement methods.

7. Iron Flame by Rebecca Yarros

Publisher: Macmillan Clients

Publication Date: December 7, 2023

Rebecca Yarros has been building a dedicated fan base in the realm of fantasy romance, and Iron Flame marks yet another shining moment. Social media platforms buzz with fan theories and “book aesthetic” posts, drawing in new readers curious about Yarros’s emotive style and adventurous storytelling. Macmillan encourages the enthusiasm by collaborating with bloggers and offering preview excerpts that tease the novel’s tension-filled plot. E-books see healthy downloads, particularly among younger adults who enjoy reading at all hours on their phones. Meanwhile, special-edition hardcovers with exclusive art keep longtime fans collecting, showcasing how multiple formats can boost revenue and reader satisfaction alike.

8. Icebreaker by Hannah Grace

Publisher: Macmillan Clients

Publication Date: December 22, 2022

Contemporary romance meets college sports in Icebreaker, a combination that’s charmed a wide audience. Fans can’t stop posting memes and quotes on Instagram, highlighting the book’s playful banter and sweet romantic subplots. Macmillan took advantage of this buzz, teaming up with college influencers who rave about the novel’s relatable setting and comedic undertones. Sales remain brisk on both paperback and e-book formats—perfect for readers who want a pick-me-up read during stressful semesters or for leisurely weekend escapes. The business side sees the value in producing vibrant cover art and well-timed social media pushes, maintaining the novel’s profile across all retail channels.

9. A Court of Mist and Fury by Sarah J. Maas

Publisher: Bloomsbury

Publication Date: June 2, 2020

Sarah J. Maas dominates this list a second time with A Court of Mist and Fury, the sequel that often eclipses the first installment for many fans. Discussions about favorite characters and epic plot twists persist across BookTok and Bookstagram, driving new readers to pick up the series. Bloomsbury’s ongoing reprints of this installment in multiple editions underscore how high the demand remains. Many devotees have cited this book as the crowning jewel of Maas’s work, which naturally pushes e-book sales up, especially among binge-readers who can’t wait to continue the saga. The repeated commercial success of the series proves that once readers are hooked on a captivating fictional universe, they tend to stick around for every single chapter.

10. It Starts With Us by Colleen Hoover

Publisher: Simon & Schuster

Publication Date: November 18, 22

Serving as a follow-up to It Ends With Us, this sequel keeps Colleen Hoover in the spotlight. The romance picks up where the emotional turmoil left off, giving fans a new chance to reconnect with characters they’ve come to adore. Reviews often talk about the sense of closure and fresh hope found within its pages, prompting a second wave of online chatter. Simon & Schuster employs a savvy release strategy by promoting the two books as a package—helping readers new to Hoover’s style experience the full storyline. On social media, heartfelt fan art and personal testimonies show how these books strike a chord, guaranteeing they remain on e-book bestseller lists and in prominent bookstore displays.

Where the Story Continues

These top-selling books of 2024 illustrate a reader-driven market that values authenticity, emotional resonance, and imaginative worlds. Social media communities aren’t just boosting sales—they’re also creating shared experiences that extend beyond the page. From tense thrillers to mind-broadening self-help, each title has its own devoted following, proving that books are still a powerful medium for connecting with others. The conversation doesn’t end once readers finish the last chapter: ongoing fan discussions, vibrant online fandoms, and thoughtful reviews ensure that these stories live on, fueling excitement for what’s next in 2025 and beyond.

Disclosure: This list is intended as an informational resource and is based on independent research and publicly available information. It does not imply that these businesses are the absolute best in their category. Learn more here.

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