A well-designed website is essential for businesses looking to establish an online presence and effectively communicate their message to their target audience. This blog provides a checklist of important elements to consider when designing and developing a new website.

Are you trying to decide between using WordPress or Webflow for your next website project? While both platforms have their own strengths and are suitable for a wide range of projects, Webflow may be the better choice for certain types of projects due to its focus on design and aesthetics.

In this article, we will delve into the key elements of Netflix's marketing strategy for Wednesday and examine how the use of social media and advertising played a significant role in its success.

Squid Game has been on top of the world ever since the show was launched on September 17, 2021. Brands have jumped on the hype train knowing Squid Game is the world’s sensation and using their little twists on advertising will make customers engage in their brand more. Tieing the social trends with your product is a great way to grab the attention of your audience.

Hype culture has been around for generations but has taken many forms along the way. Let's look at some of the greatest collaborations!

Pepsi vs. Coca-Cola, which one wins when it comes to marketing branding and which one projects a healthier persona

Leveraging global or public events is a great way to create shared experiences and create genuine connections with potential clients.

Partnerships between brands typically occur for strategic reasons and bring several benefits to each when executed correctly.

However, the company has recently decided to enter the running shoes market. So, what is Lululemon's marketing strategy for this new venture

Linkedin is a great hub for professional networking, employer connections, job seekers, and business trends. But is Linkedin the right place to advertise your company’s goods or services? We answer this question in this article.

Blogging can help to build trust and connection with your audience. It will also help drastically with boosting your traffic and helping search engines prioritize your website.

Digital and social media networks are thriving – especially those focused on building authentic and genuine connections.

Social media is one of the best (free) ways to increase exposure for your brand and engage with your target customer.

Given the expected rise of the housing market in 2022, it is a good idea for agents or companies to focus on their marketing strategies.

Google Ads and Facebook Ads are two of the biggest players in the paid media market. Choose the right platform for your business

Google maintains its rank as the #1 most visited site in 2022. To be found, your website must rank highly in the Google search algorithm.

Creating Instagram content that shines is a major key to social growth in 2022. Here’s how to stand out in the crowd.

With the popularity of short video content on the rise, have you considered Instagram Reels for your business yet?

Marketing as a startup company can be intimidating - but the right strategy can help you breathe easier as you move forward in 2021

The key to a successful product and marketing strategy is bulletproof branding. We’ve broken down the must-haves in one convenient checklist

Discover how UI and UX design are transforming the future of digital marketing. Learn the key differences between User Interface and User Experience design, their benefits, and how these practices can elevate your website’s look, functionality, and user satisfaction.

The Wix platform and WordPress platform both make building websites relatively more convenient to manage. Which is right for you?

Having a website built can make a huge difference for your business, and aid you in many aspects including digital marketing and more.

Here are 5 big corporations that used strong digital marketing strategies that they employed to boost their success across the globe.

The government of Canada and Digital Main St. have collaborated to offer a $2,500 grant towards taking your brick-and-mortar small business. The Digital Transformation Grant (DTG) program provides funding for online assessment, advisory support, and training to businesses that are looking to go digital.